Privacy Policy

We have updated the BrainWorld.com Privacy Policy as of June 30, 2009

INTRODUCTION

BrainWorld.com is created by BR Consulting, Inc. We know your privacy is important to you and we are fully committed to your privacy. This Privacy Policy covers our treatment of personally identifiable information (“Personal Information”, as more fully defined below) that we gather when you are accessing our Website, BrainWorld.com (the “Site”). This policy does not apply to processes we do not control, or to individuals that we do not employ or manage. BY USING THE SITE, YOU REPRESENT AND WARRANT THAT YOU HAVE READ AND UNDERSTOOD, AND AGREE TO THE TERMS OF, THIS PRIVACY POLICY. IF YOU DO NOT UNDERSTAND OR DO NOT AGREE TO BE BOUND BY THIS PRIVACY POLICY, YOU MUST IMMEDIATELY LEAVE THE SITE.

WHAT WE COLLECT AND WHEN

Personally Identifiable Information

• In order for you to use certain of the Site’s Services, you may be asked to provide to us with certain Personal Information. Personal Information includes, without limitation: (1) “Contact Data” (such as your name, company name, mailing address, and e-mail address); (2) “Financial Data” (such as your account or credit card number); and (3) “Demographic Data” (such as you zip code and age). In each case, you will be asked to provide Personal Information; the Site will not gather it surreptitiously. Company may supplement the Personal Information you provide with additional Personal Information gathered from public sources or from third-parties (e.g., consumer reporting agencies) who may lawfully provide such information to us.
• You are under no obligation to provide Personal Information, with the caveat that your refusal to do so may prevent you from using certain of the Site’s Services.

Information Collected Automatically:

We may receive and store certain types of information whenever you interact with our Web site or services. The Company automatically receives and records information on our server logs from your browser including your IP address, Company cookie information, the page you requested and game, test and training program data.
Generally, our service automatically collects usage information, such as the numbers and frequency of visitors to our site and its components, similar to TV ratings that indicate how many people watched a particular show. Company uses this data in aggregate form, that is, as a statistical measure, and not in a manner that would identify you personally.
What Are Cookies?
Like many websites, we use cookies and other standard web technology to collect information for our own use.
Cookies are alphanumeric identifiers that we transfer to your computer’s hard drive through your browser to enable our systems to recognize your browser and tell us how and when pages in our Site are visited and by how many people.
Most browsers have an option for turning off the cookie feature, which will prevent your browser from accepting new cookies, as well as allowing you to decide on acceptance of each new cookie in a variety of ways. We strongly recommend that you leave the cookies activated, however, because cookies enable you to take advantage of some of our Web site’s most attractive features. If you disable the cookie feature, you assume all responsibility for any resulting loss of functionality on the Site.

HOW WE USE YOUR PERSONALLY IDENTIFIABLE INFORMATION

We use your Personally Identifiable Information (and at times other information we collect) to:

• Authenticate your visits;
• Send you information and products (including software updates); or
• Help us make you aware of and provide services and products that may be of interest to you.

We also use the information to manage and improve our Sites and Software.

We may also use your Personally Identifiable Information to contact you with our newsletters, marketing or promotional materials, coaching information and customer support materials or notices about new products and services that may become available and to customize and deliver that information to you.

We enhance or merge Personally Identifiable Information with your other information and with data from third parties in order to better market and provide our products, services and software. This third party information may include information received from university and research study partners, third party clinical research organizations, residential center staff, your friends and family and others.

LIMITED DISCLOSURE OF YOUR PERSONAL INFORMATION TO THIRD PARTIES

We do share Personally Identifiable Information with our affiliates.

We also disclose your Personally Identifiable Information to unaffiliated third parties, but only as follows:

• Advertising and marketing agencies to help sell and market our own products, services and software;
• Technology and other service providers to provide technology and services (including order processing and fulfillment services, administration of surveys and database management,) to us and to you; or
• Vendors that help us with data analysis, for example for product efficacy studies and market analysis.

The above unaffiliated third parties are all contractually obligated to keep the information we provide confidential and to not use the information for any purpose other than providing services to us and to you under our direction. On occasion we also receive your Personally Identifiable Information from these third parties.

We also disclose Personally Identifiable Information as permitted or required by law or as required by subpoena, search warrant, or other legal process.

As our business evolves, we may sell, transfer or otherwise share some or all of our assets, including information provided by you, in connection with a merger, reorganization or sale of some or all of our assets or in the event of bankruptcy. In any such event, Personally Identifiable Information and other information may be one of the assets transferred. We will post notice before personal information is transferred and becomes subject to a different privacy policy.

CHOICE

Use of Personally Identifiable Information Only as Necessary

You are not required to register to gain access to many areas of the Sites. If you use the Software and our Sites’ personalized services, however, we will collect your Personally Identifiable Information as described in this Privacy Policy and use it to the extent necessary to provide products, information and services you request.

Community Forums

If you join one of our community forums other users may be able to see your screen or username, in addition to any comments or submissions that you choose to post on or submit to the Sites. Providing your Personally Identifiable Information in this context, as in others, is voluntary and should correlate with the degree of interaction you wish to have with other users. We recommend that you guard your anonymity and sensitive information and that you not use your real name as your screen or username to the extent that allows others to identify you.

MORE ON PRIVACY

Children’s online privacy protection
BrainWorld.com understands the importance of protecting children’s privacy, especially in an online environment. The Sites and the Software are not designed for or directed at children. Use of the Software is currently limited to adult environments. It is our policy not to knowingly collect or maintain information about anyone under the age of 13.

Refer-A-Friend

If you choose to use our referral service to tell a friend about our Sites or our products or services, we will ask you for your friend’s name and email address. We will automatically send your friend a one-time email inviting him or her to visit the Sites. BrainWorld.com stores this information for the sole purpose of sending this one-time email and tracking the success of our referral program.

Your friend may contact us at customerservice@brainworld.com to request that we remove this information from our database.

Links to third party websites

The Sites contains links to third party websites. We assume no responsibility for the information practices of those websites. We encourage visitors to review each website’s privacy policy before disclosing any personal information on that website.

Phishing

We do not and will not, at any time, request your Personally Identifiable Information or other information in a non-secure or unsolicited e-mail or telephone communication. Identity theft and the practice currently known as “phishing” are of great concern to us. Safeguarding information to help protect you from identity theft is one of our priorities. For more information about phishing, visit the Federal Trade Commission at http://www.ftc.gov/bcp/edu/pubs/consumer/alerts/alt127.pdf

Security

We use SSL encryption, firewalls and self-updating anti-virus software designed to protect your personal information from unauthorized access. In addition, user purchase information is encrypted.

Access to data

Registered users may contact us with requests that we delete their Personally Identifiable Information from our systems and we will attempt to accommodate such requests. If all such information is deleted from our systems, your account may become deactivated. In any event, we may retain an archived copy of your records as required by law or for legitimate business purposes. See below for privacy contact information.

International Users

By visiting our Sites and providing us with data, you acknowledge and agree that due to the international dimension of BrainWorld.com some of the data may be transmitted outside your resident jurisdiction. Furthermore, you acknowledge and agree that such data may be stored and processed on servers located in the United States.

CHANGES TO THE PRIVACY POLICY

This Privacy Policy may be updated from time to time as our services change and grow. We will indicate any such changes at the privacy link at the bottom of our home page. Accordingly, each time you use the Site you should check the “Last Updated” date of this privacy policy (located at the top), and review any changes since you last accessed the Site. Such changes are effective ten (10) calendar days after the Last Updated date (the date they become effective is the “effective date”). Unless Company obtains your express consent, any revised Privacy Policy will apply only to information collected after the effective date of such revised Privacy Policy, and not to information collected under any earlier Privacy Policy.

CONTACT

We welcome inquiries or comments about our Privacy Policy and any queries or concerns about BrainWorld.com by email at customerservice@brainworld.com or by phone at 1-877-U-BRAIN-1